RDIO x Pitchfork Music Festival
OBJECTIVE
RDIO Outpost was an interactive resource set up at the 2013 Pitchfork Music Festival, where festival- goers could discover new music and share content from their mobile devices.
SOLUTION
Chicago-based artist Jeremy Pettis illustrated the festival schedule on a three-part wall surrounding The Speaker Bar, designed by Sit and Read.
The Pitchfork + Rdio Songsnaps app came to life with printed photographs, connecting live experiences to the artwork and creating a visual timeline of the festival. Over the three-day event, 10,000+ people came through the Outpost to get photos, charge phones, and pick up useful gear to get them closer to the music.
RDIO Outpost was an interactive resource set up at the 2013 Pitchfork Music Festival, where festival- goers could discover new music and share content from their mobile devices.
SOLUTION
Chicago-based artist Jeremy Pettis illustrated the festival schedule on a three-part wall surrounding The Speaker Bar, designed by Sit and Read.
The Pitchfork + Rdio Songsnaps app came to life with printed photographs, connecting live experiences to the artwork and creating a visual timeline of the festival. Over the three-day event, 10,000+ people came through the Outpost to get photos, charge phones, and pick up useful gear to get them closer to the music.
