Converse Energy Space
OBJECTIVE
Activate a month long seeding hub in Los Angeles that behaved like an interactive art installation with portraits of top tier influencers, curated by Glen O'Brien.
SOLUTION
The Converse Space is a VIP experience for guests. We offered a very personal and unique level of service.
Over the course of a month, we showcased an interactive exhibition in LA and hosting cultural moments with local artists such as Hanni El Khatib, Anne Freeman and Cali DeWitt to celebrate creativity and the iconic Chuck Taylor.
The guest were offered snacks & refreshments and invited to explore the audio/visual assets on display and sit in a fitting for any of the sneakers on display.
Guests took part in shooting their own screen-test experience to be displayed on the monitor wall and/or share with friends should they wish to do so.
Activate a month long seeding hub in Los Angeles that behaved like an interactive art installation with portraits of top tier influencers, curated by Glen O'Brien.
SOLUTION
The Converse Space is a VIP experience for guests. We offered a very personal and unique level of service.
Over the course of a month, we showcased an interactive exhibition in LA and hosting cultural moments with local artists such as Hanni El Khatib, Anne Freeman and Cali DeWitt to celebrate creativity and the iconic Chuck Taylor.
The guest were offered snacks & refreshments and invited to explore the audio/visual assets on display and sit in a fitting for any of the sneakers on display.
Guests took part in shooting their own screen-test experience to be displayed on the monitor wall and/or share with friends should they wish to do so.
Converse Showroom Refresh
OBJECTIVE
Renovation/redesign of the seeding space in the Los Angeles Converse Showroom, in advance of the Grammys, LA Art Book Fair and surrounding events.
SOLUTION
The showroom was given a full refresh, breathing new life into the VIP space.
In collaboration with the Converse team, we designed and fabricated custom modular furniture, shelving and interchangeable poster displays. Natural wood materials were chosen to tie in the aesthetic with sleek clean lines. Product is showcased in cubby shelving with sliding front doors, which took some extra engineering.
Renovation/redesign of the seeding space in the Los Angeles Converse Showroom, in advance of the Grammys, LA Art Book Fair and surrounding events.
SOLUTION
The showroom was given a full refresh, breathing new life into the VIP space.
In collaboration with the Converse team, we designed and fabricated custom modular furniture, shelving and interchangeable poster displays. Natural wood materials were chosen to tie in the aesthetic with sleek clean lines. Product is showcased in cubby shelving with sliding front doors, which took some extra engineering.
